In order to fully optimize your website you need a Google Place page. It is absolutely necessary for local business SEO.
If you don’t yet have a Google Place page setup I will show you exactly how to do it the right way. If you do already have a Place page then you might be able to tweak it to improve ranking.
To get started go to places.google.com. This will take you to the login screen. If you already have a Gmail or other Google account you can use it to get started. If not, you will need to create a new one.
Enter Lots Of Details
Once all of the basic information is entered it’s time to add business details to your account. It is VERY IMPORTANT that you fill out this section as thorough and completely as possible. Google will give preference to businesses that the take time to enter lots of information, this includes pictures and videos.
Keyword Rich Description
When you are filling out the description section make sure add keywords. For example: I want people to see my page when they search for “Carpet Cleaning Kansas City” so in the description box I will work that EXACT phrase into a sentence.
Location, Location, Location
Make sure that you are specific about your service area. Start with your address or service area zip code then choose a mile radius that you want to cover. Don’t stop there; in the section below, enter cities, suburbs, counties etc. This will help you rank higher in ALL surrounding areas.
Verify Listing & Keep It Updated
After you have filled out as much information as you possibly can, it’s time to verify the listing. Google wants to make sure you are legit. Don’t use a PO Box and make sure you enter your main phone number. If you move or change phone numbers you will need to go into your account and UPDATE your info.
That’s it. It may take a few days for the listing to start showing up. There are many things you can do increase ranking, I will keep you updated with articles, videos, etc.
